There’s something really exciting to look forward to if you get your thrills from playing slots tournaments and it is that BingoBilly is hosting on its Great 88 3-D slot game. This is already a very popular game because it is fast paced and gives plenty of opportunities to win money. However, it is sure to shoot further up the popularity charts now that it is part of a tournament.

The BingoBilly Great 88 3-D Slots Tournament is an exclusive event for people who have made deposits in the month of December.

If you haven’t yet funded your account this month then make sure that you do so without delay because this is the only way you can be part of the tournament, Make sure that you don’t miss out on this opportunity to have a great deal of fun and perhaps even win a bit of money in the process.

Great 88 is a well made slot game that is set around the Great Wall of China. The images and symbols on the site include fireworks, lanterns, dragons, and auspicious boxes. The game also has a very good soundtrack that will keep you in the mood to play.

The online casino’s Bingo Manager, Laura Chacon, assured us that the event was definitely worth being a part of because Great 88 is known to be the one of the best-paying 3-D slots in the business. In fact, the site expects to get a great many new members just because of the tournament. Needless to say, existing members are certainly not going to want to miss out on all the action.

It’s really very easy to be part of this exciting tournament and all you have to do is set up an account on the website, in case you do not already have one. Once you deposit money into your account then you can click on the Slots Tourney tab in order to get started. If you are lucky enough to get the single biggest spin then your account will be credited with $120.80. There will be eight runners up, each of whom will get $20. There’s more to be won than just cold cash, although you’ll admit that money is always welcome. You can also win 1,000,000 credits with one spin.

BingoBilly is a very good site that offers a wide range of games in a reliable and safe gaming environment.

A remarkable feature of the site is that it processes payments very quickly and fairly. You’ll be able to pull your money out, subject to the site’s terms and conditions, very easily. If you’ve ever played at a site that delays cashouts unnecessarily then you’ll agree that this is one of the best things about BingoBilly. It is a well established player in the gambling business, having been around since 2005.

NetEnt Launches Starburst Slots Game

Industry leader Net Entertainment (NetEnt) has recently launched a vivid and exciting slot game called Starburst. This is a fast paced game that also has a number of exciting features that ensure you will have a great time playing it. The game has 5 reels and 10 paylines, and you will enjoy trying out different bet sizes to see how you can stretch your money. You will enjoy its special features especially the Starburst Wilds that comes on the second, third, and fourth reels but expands to cover the other two reels as well. Even better, the reels can remain in place for 3 re-spins. This is a really good game to try because it gives you immense enjoyment and many chances to win money.

Are you looking for fabulous slot games you can play on the internet? There are a whole lot of online casinos available these days, and each one features innumerable slot games. It is best to find out about the best games beforehand so that you do not waste time playing ones that aren’t all that great. Read on to find out about a slot games that you should certainly give a try.

Cherry Trio Slots is a fabulous new game that gives you plenty of modern features while letting you enjoy a retro gaming experience.

In fact, people do enjoy retro styled slot games because they never really go out of favour. At the same time, they prefer playing games that have modern features because these give plenty of opportunities to win. You’ll find that the Cherry Trio slots game is great fun to play.

iSoftBet has taken its customers by surprise by releasing a retro styled game. The gaming software developer has so far gained a lot of popularity by creating games based on iconic movies such as Basic Instinct and Platoon. This game is designed to look like a slot machine in a land based casino and it is set against a brick wall.

Cherry Trip Slots stands out from the other five reel slots that are so much in vogue these days since it has three reels.

The symbols used in the game also have an old fashioned and nostalgic feel to them. They include 7s, bars, diamonds, and needless to say, cherries. However, the designers have given it a fresh feel so that it really feels like all the new games and not some tired old title that you might have got bored of ages ago.

Cherry Trio slots has very clearly been designed to be played on a small screen (after all, mobile slots are soon going to become the mainstay of the gambling industry), but it can pretty well be played on a PC as well.

Interestingly, the game has just three reels but it can give you many chances of winning since there are five pay lines. These pay lines are fixed, and this is actually a really good thing because games that have 25 or so pay lines don’t really guarantee a whole lot of fun. The minimum line bet here is €0.01 which means that you need just €0.05 to play a game. You could go to €50 if necessary on each line.

The Cherry Trio slot game has modern special features such as sticky stacked wild, and re-spins.

There’s also a 1,000-coin jackpot that you can try out. The game is available at a number of popular iSoftBet casinos such as Real Deal Bet Casino, mBit Casino, and Casino Adrenaline.

Starburst Slots from Net Entertainment is another thrilling game that has a vintage look but modern feel to it. In fact, the game has an arcade atmosphere and it uses beautiful bright colours. It has 5 reels and 10 bet lines in addition to innovative special features such as expanding wilds that stay up to 3 re-spins.

What you’ll really enjoy about Starburst Slots is that it gives you massive opportunities to win money. This game has also been designed to be played on a mobile screen and you can give it a spin when you need some entertainment while you’re waiting for an appointment or commuting to work.

Be sure, however, to choose a really good site to try these (or any other slots, for that matter) because safety and security are of the utmost importance when you gamble on the internet.

The new generation of virtual reality technology has made people go crazy especially the millennial. The casino developers have shown that even the sky is not the limit for them when it comes to the introduction of new gaming products. The VR technology has become an important part of the industry today with the live casinos offering a unique live gaming experience to all its players. The real live casino ambience provides the players an opportunity to live the real adventure.

In fact, this latest technology is available through mobile phones, as numbers of casinos are today offering the downloadable casino apps. These apps can be downloaded on the mobiles without any hassles and players can then enjoy their favorite VR games within the comforts of their home only. Whether you have Android, Windows or iOS platforms, you will be able to enjoy an access to these VR games.

The Newest Virtual Reality Slot by Net Entertainment

Net Entertainment is the leading software developer and it has hit the news by launching the latest slot called Jack’s World. Yes, you are right! It is the VR version of Jack and the Beanstalk slot that had already gained immense popularity among masses. Per Erkisson, the CEO of NetEnt has recently announced the release of this new slot and it came as a very significant news revealing the intent of the company to take a further step in virtual reality gaming. While talking about this slot, it will be as interesting as Starburst slot and its original counterpart, Jack and the Beanstalk.

When it comes to other companies that claim to offer the fines VR gaming experience, Get Lucky VR leads the way. The company talks about its excellence in offering VR gaming products and content. However, it confesses that the graphics of its game might not be captivating enough but it is sure to improve the same. The company today has the only motive to strengthen its ties with the VR technology because it has realized the fact that this technology solely can bring in more customers and profits to it.

Further Developments in Virtual Reality Gaming

Today, one can find the finest VR headsets including the Samsung Gear VR and Oculus Rift, which are available on the leading online stores. These products have encouraged the developers to offer better content for the VR platform. Right from the time Guild Software’s MMORPG game Vendetta Online has started offering software for use on these VR headsets, the same has been in demand a lot. From then, other developers like Mojang have stated that even their games are now available to be enjoyed through Samsung Gear VR. On the other hand, Casino VR and Slots Million have become determined to offer only virtual reality gaming.

The Future of Virtual Reality Casinos

It is true that VR is still in its infant stage. The players are still looking for a fully rounded VR experience and want to embrace the VR technology in its full form. Spin Palace, the renowned online casino is very interested to equip itself with VR technology and then tie it up with advance casino gaming. Thus, it can be seen that more and more casinos are turning to the VR technology to attract more punters and survive in the industry. Since the competition of the VR headset is also increasing in the market, it is going to ensure that the developers build them with some unique features. So, if you have still not tried any of the VR games then you must do that now. No doubt, it will be a lifetime exciting experience for you!

A shocking bit of news is doing the rounds. The casinos of Pennsylvania have been incurring incessant losses in their business since the last year. Over the months, more casino operators have entered into the casino industry and have posed to be a great competition to the already existing ones. However, it is believed that the numbers of casino is not the problem behind lagging of the collections. However, it is the way in which the state is taxing the gambling halls aggressively.

The news revealed that the casino here have posted their worst revenues in the past two years. They have confessed that right from November 2009, they have been only witnessing profits going down. In fact, the Pennsylvania Gaming Control Board has stated that the slot machines of the state have matched only to the total of the prior year twice in the past 7 months.

Sean Sullivan’s Take on Decline in Revenues

Sean Sullivan, general manager of The Meadows Racetrack and Casino in Washington County mentioned in an interview that out of past four months, three have been really soft for the industry. It has been seen that the slots were able to gather around $179 million in the month of November. However, this amount has come down by 23 percent as compared to the month of March 2012, when the digits were not satisfactory.

The Opening of New Casinos and its Connection to Decline in Revenues

It is know that all the states that share border with Pennsylvania are today offering slots casinos. In fact, non-American Indian casinos are also going to boost up in New York in the coming months while Ohio’s began to establish four years back only. In addition to this, Maryland has also witnessed opening of four casinos since the month of July 2012. In the recent week only, casino named MGM has opened in the city of Baltimore.

According to the reports of American Gaming Association, it is not only the state of Pennsylvania that has been confronting the competition and pressure from their counterparts. The casinos in Pennsylvania started operating in the year 2006 but today, it is struggling to retain its strong customer base and to keep its reputation intact. On the other hand, the cities of Rhode Island and West Virginia are worried to witness a great fall in their casinos’ revenues. The casinos in these areas are fearful of the cutthroat competition in the casino industry, which is making them hard to survive.

Sara Rayme, Senior Vice President of Public Affairs, AGA Speaks Openly About Decline in Revenues

Sara has made it clear by saying that there is hardly any clear indication of such decline in the casino revenue. She accepts that such tight situations raise questions about the stability of the casino market but the analysis of the same is still under process. She also noted that some of the well-established urban centers of New York do not operate any casinos at all. She stated that it is highly important for the legislators to evaluate the amount of tax wagers, as this only will help Pennsylvania in supporting the casinos to compete. She acknowledged the fact Pennsylvania should hold good amount of money in hand if it has paid less taxes. The state can use this amount to captivate the attention of more customers through promotions and other ads.

The Bottom Line

According to John Pappas, executive director of the Pennsylvania Poker Players Alliance, the players playing poker are younger as compared to the ones who play throng slot games like Starburst Slot. As a result, casinos must encourage online poker in the state. And when Pennsylvania is concerned, it should focus on developing more casino opportunities for the people.

Leading casino gaming software supplier Net Entertainment has launched its operations in yet another regulated market by obtaining a license to offer its services in Portugal. Better known as NetEnt, the company is positioned to expand its already considerable influence all over the world by adding the lucrative Portuguese market to its wide portfolio.

As of now, online gamblers living on Portugal will be able to access games from NetEnt from one casino only. The site in question, Betclic Casino, has a very wide range of games available for gamblers to choose from. This casino is relatively new to the industry but it already offers an excellent gambling experience.

It features games from many important gaming developers and players will find most of the latest games here. The site is a reputed and reliable one to gamble on and it has very attractive bonuses and promotions as well as responsive customer service. Besides, this is the first site catering to the Portuguese market. In time, NetEnt will sign up with more online casinos operating in this market, but the deal with Betclic Casino means that NetEnt is off to a good start.

NetEnt Strategy Pays Off

NetEnt has clearly benefited from its strategy of targeting regulated gambling markets in different countries. The company has built its reputation as a market leader by getting gaming licenses in Europe and other countries where gambling is a well-established and legalised industry. As a matter of fact, it has been able to expand its customer base worldwide by keeping track of regulatory changes in order to get the necessary licenses without any delay.

It is necessary to point out here that NetEnt was one of the first companies to get a license to supply games to Italy facing gambling sites. The 2011 Italy license was succeeded by a Danish license in 2012 and another one in 2015 enabling it to operate in Spain. These are just some of the licenses obtained by the company and help explain its very rapid upward trajectory over the past few years. Clearly, the company is aggressively pursuing this expansion strategy.

Enrico Bradamante, NetEnt’s head of European Market Operations, admitted that obtaining the license for Portugal operations has been an important achievement for the company since it is important for its growth plans. The partnership with Betclic Casino is particularly useful for NetEnt considering the company’s robust presence in the market. Bradamante also pointed out that customers at Betclic Casino would be happy to have access to NetEnt’s library of exciting titles.

NetEnt games are very popular with gamers on account of their exciting themes and fancy animation. Players in Portugal will now be able to join gamblers in many neighboring countries to access new games such as Starburst Slots and try their hand at massive prizes.

The online gaming industry benefits overall when large and small players enter into regulated markets. Casinos are able to attract players by offering a diverse portfolio and governments benefit by earning more money in fees and taxes. Players benefit from gambling in a regulated environment where safety and security are ensured.

The expansion efforts by NetEnt are equally important for the company, casino operators, and players as well. NetEnt needs to be present in as many markets as possible; casinos need to have a diverse portfolio, while players simply want to be able to enjoy as many exciting games as possible. Starburst Slots is one of the most popular games offered by the developer, but there are many more in the works as is evident from the NetEnt launches that happen from time to time.

Well known casino software supplier SkillOnNet will soon be increasing the number of slots titles featured on the site thanks to a content deal with gaming software developer Blueprint Gaming. The online casinos belonging to the SkillOnNet network will now have another way of attracting customers since Blueprint games are already very popular with gamblers on account of their high production values.

SkillOnNet’s sales and marketing head Michael Golembo said that the company was very excited to tie up with Blueprint as this would add value to the company’s product line. He said that the high quality games from Blueprint catered to a wide range of customers and would greatly be appreciated by the company’s own clients.

Blueprint Gaming’s Online Sales and Marketing chief Jo Purvis was equally enthusiastic about the tie up, saying that the deal would enable the company’s games to reach a far wider audience than at present. Blueprint is based in the United Kingdom although it is part of the Gauselmann Group from Germany. This game studio only ties up with leading gaming operators that match its quality standards. The company’s slot games are very popular in the United Kingdom and Germany, and it expects the new tie up to give it increased and much needed visibility all over Europe and other markets.

SkillOnNet is an experienced player in the online gambling industry, given that it has been in business since 2005. Not only does the company provide suites of games to its customers but it also provides complete solutions for clients who wish to have customized gaming sites. The USP of the company is to get a casino off the ground in the quickest possible time which it achieves by providing a limited yet well-chosen list of titles.

The casinos that SkillOnNet sets up tend to be very popular because they are easy to use. The company does play it safe when choosing game titles to offer its clients. In fact, there are quite a few five-reel slot games in its library, although there is quite a nice range of themes and different game plays. While this means that gamblers at SkillOnNet powered sites won’t have a truly unique experience it also ensures that they have access to very good games.

Some of the most popular slot games offered by the company are Ninja Master, Flip Flap, Wild Crystal Arrow, Vampires Feast, and The Great White.

People who enjoy vintage-style three-reel slot games will also find a pretty good selection here. The collection also features progressive jackpots with very good prizes. The selection of baccarat, roulette, craps, and blackjack is not very wide but it is really quite adequate.

People who enjoy playing scratch cards will really enjoy the options available here. Interestingly, the bet sizes also vary tremendously which means that players can easily find scratch games that suit their budget and taste. The most popular scratch games are Lady Disco, Good Luck Duck, and Triple Seven.

The SkillOnNet casino platform also scores high thanks to its clean interface. It’s really very easy to get all the necessary information about each game without having to read a lot of stuff.

Very Popular With Operators

Operators tend to be very happy with SkillOnNet and this explains the large number of websites that run on it. The software is customizable to a very large extent and this makes it easy to use it to cater to customers in different parts of the world. Opearators can also count on excellent customer support from the company. Furthermore, the company updates its product offering at a very regular basis.

Now that Donald Trump is on his way to the White House, there is a great deal of interest on what his administration’s approach to many aspects of industry and commerce will be. It goes without saying that his election has been greeted with a great deal of drama and fears about many issues which might or might not come true.

As a matter of fact, the Republican party finds itself in a very good position today, since it controls both houses as well as the Presidency.

The gambling industry has also been following the elections with a great deal of care, especially since the past Democratic administrations didn’t really do anything to promote it. At present, the United States does not permit online gambling, with a few exceptions, and this sets it apart from most European nations. Interestingly, even though Americans are mostly prohibited from gambling on the internet, they are very enthusiastic (albeit illegal) customers at online gambling sites.

The fact that Americans continue to gamble illegally using offshore casinos has two major repercussions. One is that the government is missing out on all the tax revenue that could have been generated had the business been regulated and taxed. The second is that Americans find themselves playing at online casinos that might not be legal. This leaves them exposed to online scams and other illegal activities.

Many people maintain that the Republican Party would just be repeating the errors of the Democratic Party if it has a negative attitude towards internet based gambling. Interestingly, a group of lawmakers from the GOP have been trying to roll back the Department of Justice’s note that the Wire Act wasn’t intended to be used to prevent all types of online gambling since it actually was intended to prevent betting on sporting events. This means that using it to ban online lotteries or poker is the wrong use of it.

The main issue seems to be the fact that the GOP is acting against the online gambling industry at the behest of Las Vegas mogul Sheldon Adeldon. The billionaire casino owner has donated very generously to the Republican party over the past many years. He has been vociferous in his opposition to the online gambling industry because it is in direct competition with his land based casinos in Las Vegas, Singapore, and Macau.

American laws against online poker are not very clear and this has prevented the industry from growing. As per the Department of Justice itself, the Wire Act doesn’t declare online poker an illegal activity. However, the Unlawful Internet Gambling Enforcement Act of 2006 makes it very clear that it is illegal for payment processors to enable the transfer of funds to gambling sites.

Opponents of online gambling are hindered by the fact that federal statutes against the business cannot be used to control any internet based gambling as long as it takes place within the borders of a state. In other words, laws such as UIGEA only come into play when state borders are crossed. A few states have taken the position that they have every right to authorize online gambling for their citizens and that they will do so to earn tax revenues.

A group of lawmakers, egged on by Sheldon Adelson, has been working to pass the Restoration of America’s Wire Act in order to prevent states from permitting online gambling. Much to the relief of the online gambling industry, RAWA hasn’t been able to get enough support to go forward. However Republican Senator Tom Cotton has introduced another bill with very similar language.

The online gaming business is observing political developments with a lot of interest and it has every reason to be concerned.

Online gambling companies operating in the highly lucrative UK market are facing financial pressure arising from the government’s proposal to levy tax on free spins and bonuses. Most online casinos offer these free spins and bonuses as a way to attract new customers given that the market is fiercely competitive. Many casinos even offer these benefits to existing customers in order to retain their loyalty. If these were to be taxed as well then the government would generate an additional £100 million from the industry.

This move by the Revenue & Customs is intended to bring online gambling onto the same page as sports betting where bonuses have already been brought under the ambit of tax. It is expected to come into effect next autumn.

Offshore operators are already dissatisfied with the current tax regime in the United Kingdom since they are taxed double when compared to local operators. The announcement in 2014 of the Remote Gaming Duty amounting to 15 per cent of gross profits was itself received with great dismay since it made it harder for small operators to stay in business. The latest announcement is viewed as a hidden tax increase and it is therefore most unwelcome.

There is a good chance that the industry will not withdraw its policy of giving free spins and bonus cash because customers have grown to expect them and will be quite unwilling to do without them. Therefore, they might be left with no option but to absorb the cost.

However, it has to be pointed out here that most UK based bookmakers, both big and small, set up offshore gambling divisions over the past two decades in order to avoid paying tax. At that time, the government also ensured that these operators would have to be licensed in the United Kingdom if they offered their services to customers based in that country. All that the government has done is plug this loophole and make these companies pay their fair share of taxes while also being compliant to gambling regulations.

The 2014 Point of Consumption tax has brought in far more revenue than the government anticipated. While the government expected to bring in annual revenues of £300 million, it actually earns twice that amount. However, the government hasn’t yet released any data regarding the amount of duty received.

Remote Gambling Association head honcho Clive Hawkswood pointed out that another reason for the higher tax revenues could be the fact that the industry grew at around 10% per annum. Incidentally, betting companies are also required to pay Machine Games Duty and General Betting Duty and not just Remote Gaming Duty.

There are approximately 300 online gaming operators in the busy UK market. They had earlier been taken aback by the Point of Consumption tax (as the Remote Gaming Duty is known) and the smaller ones have been hit the hardest. As a matter of fact, the increased level of taxation has precipitated a financial crisis that has resulted in many mergers and acquisitions since the industry has long viewed consolidation as a reliable way of staying profitable.

Some of the biggest mergers in the industry were GVC with Bwin, Paddy Power with Betfair, Stan James with Unibet, and Ladbrokes with Gala Coral. However, William Hill has been at the receiving end of takeover bids from the Rank Group and 888, and although nothing concrete came of those offers, there are talks about a bid from Skybet-owner CVC. The financial pressure on gambling companies has also led to many job cuts. The industry will definitely have to address this issue without delay in order to keep it on track.

In a move that has taken the gambling industry by surprise, two leading payment processing companies will no longer accept payments made via prepaid MasterCards as of the 25th of November. Skrill and Neteller have announced that customers in more than 100 countries located all over the world will have to find some other payment method to transfer funds to their accounts. Both companies which are owned by the PaySafe Group will now only deal with prepaid MasterCards in SEPA (Single Euro Payments Area) countries. Many online casinos have also updated their home pages to inform customers of the change.

This is sure to cause a lot of inconvenience to gamblers, at least in the short term, since the PlaySafe money transfer options are very popular being both quick and cost effective. For instance, Entropay does not give customers quick access to their funds and they might have to wait a while after transferring before they can start playing. The same can be said for bank wire transfers.

It is hard to understand why PaySafe has decided to take such a radical step. While the company hasn’t offered any explanation, many people are speculating that this has been done to curtail llegal gambling activities. Given that the gambling industry is expanding at a very fast pace it is only to be expected that some sites handle illegal transactions.

Customers of Skrill and Neteller were made aware of this development via an email from the respective company. The email also assured them that their account remained unchanged. In other words, their balance in the account would not be touched and they would be able to use it for the same purposes as before. Customers would be able to withdraw funds from their accounts and even transfer them to other accounts that accepted Skrill or Neteller.

The use of Skrill and Neteller MasterCards to transfer money from ewallets will now be restricted to 28 countries that are part of the European Union and 6 other nations that have entered into certain monetary agreements with the Union. At the same time, players living in China and Russia will be permitted to use their cards till they expire. Once the cards expire they will not be permitted to order new ones.

PaySafe Group Decision To Have Major Impact

The decision of the PaySafe Group to restrict the use of Skrill and Neteller MasterCards will affect gamblers in Russia, Brazil, and Australia. Online gambling is very popular in these countries and the restrictions will make it inconvenient for gamblers. They will be required to withdraw money for gambling from their bank accounts and this will open them up to scrutiny from the taxman. One of the biggest advantages offered by online gambling is that it affords a high degree of anonymity. If this were to be taken away then the industry might lose a lot of its shine.
Bitcoin To Take Advantage Of Restrictions

Online gamblers who are eager to retain their anonymity are expected to move to smarter alternatives. They are a few cryptocurrency options available these days but Bitcoin is by far the most convenient one. It has been increasing in popularity over the past few years and many casinos have started to accept it in keeping with changing customer requirements. It is also a reliable currency even though it is not backed by any country’s central bank. Furthermore, Bitcoin is a very popular currency that is increasing in value at a steady rate. It will definitely be interesting to see whether this crypto currency can take advantage of this situation and become much more popular.

Internet based gambling accounts of 1/3rd of all betting activities in the United Kingdom, based upon an industry update released by the UK Gambling Commission (UKGC). In it, it was revealed that the gross gambling yield (GGY) of gaming operators for the period from April 2015 to March 2016 was £4.5 billion (€5.3 billion/$5.6 billion). In comparison, the National Lottery could generate just £3.4 billion during the same period whereas retail bookmakers (high street betting) brought in £3.3 billion. The GGY from traditional casinos was a mere £1 billion during this period.

The UKGC also provided a breakup of the online gambling industry’s GGY. £2.6 billion alone was generated from online casino games, of which online slot machine-style games contributed a lion’s share of £1.8 billion. Online sports betting in the UK was £1.6 billion. Of this £152 million came from betting exchanges and the remaining amount of £23 million was contributed by pool betting.

Land Based Gaming and Betting Shops Closing?

The report from UKGC also pointed out that there was a decline in the number of betting shops in the United Kingdom over the previous year. In fact, the number of high street betting shops had dropped 1.8% to the current 8,709. The number of gaming machines in the country dropped by a marginal 0.4% to 167,839. The count of B2 gaming machines (fixed odds betting terminals) also saw a slight 0.9% drop to 34,884. Equally worryingly, there was a 4.3% reduction in the number of bingo premises in the country, down to 575 year-on-year as of September 2016. The land based gambling industry in the country seems to be under pressure with a 1.5% reduction in the number of people it employs. Incidentally, half of all employees in the land based gambling industry are occupied in the betting sector.

Online Gambling Focuses On Customer Engagement

There are many reasons for the rapid growth of the online gambling industry. The most obvious ones are that internet based gambling is convenient and cost effective. However, the industry also puts in a lot of effort into using the latest technology to increase the level of customer engagement it offers. At the same time, the industry is taking steps to make gambling far more secure than before since this has been a major concern for customers. The industry is growing at a fast pace, and innovative methods are used to improve the product offering. Customers are clearly responding positively to these steps and are viewing the online gambling as not just a viable but also a better alternative to land based gambling. There is also a greater emphasis on developing responsible gaming habits.

UKGC programme director James Green pointed out that online gaming operators will have to work innovatively in order to stay ahead of their competitors if they aren’t already doing so.

The Overall Growth of the UK Gambling Industry

The gambling industry in the United Kingdom brought in a GGY of £13.6 billion from the month of April 2015 to March 2016. This represented a substantial increase of 20.8% when compared to the previous year. The country’s immensely popular National Lottery contributed a whopping £1.8 billion to charitable causes. This was an increase of 7.2% versus the previous year’s contribution. Large society lotteries also increased their contribution to charitable causes by 10.5%, touching £208 million.

It is clear to see that the gambling industry in the UK, both land based and online, is growing. The laws put in place to regulate the industry have enabled it to develop steadily since they have taken the needs of all parties (operators, gamblers, and the government) into consideration.